Social Media Marketing Jobs in Pune

Find top social media marketing jobs in Pune. Explore roles, salaries, skills, and career growth opportunities in Pune’s booming digital marketing industry.

Mar 8, 2025
Mar 7, 2025
 0  6
Social Media Marketing Jobs in Pune
Social Media Marketing Jobs in Pune

Are you trying to find a job in Pune that involves social media marketing? As more companies increase their online presence, there is an increasing need for qualified marketers. Businesses require professionals to manage engagement, advertisements, and content. Staying up to speed with trends and gaining experience through freelancing or internships will help you obtain a fantastic career!

Having the right qualifications makes it simpler to find a social media marketing job in Pune. Google, Meta, and HubSpot courses are suggested by experts to improve your abilities and reputation. Finding better employment chances and advancing your career may also be facilitated by networking with recruiters and professionals in Pune's digital marketing community.

Popular job portals like Indeed, Naukri, and LinkedIn make it simpler to find a social media marketing position in Pune. Avoid fake employment offers and always verify the company's information. You may stand out and obtain greater possibilities by showing your work on LinkedIn, obtaining references from previous employers, and maintaining a solid profile.

What is Social Media Marketing?

Social media marketing is the practice of promoting businesses using websites such as Facebook, Instagram, LinkedIn, and Twitter.  To effectively establish an online community, boost sales, and raise brand recognition, entails producing interesting content, executing advertisements, and communicating with consumers.

As digital platforms have grown in popularity, social media marketing has become crucial for companies of all kinds. It enables marketers to communicate with their audience, provide updates, and use analytics to monitor performance. Businesses may expand their reach, increase engagement, and promote long-term success by implementing the appropriate tactics.

Importance of Social Media Marketing in Today’s Digital World

  • Boosts Brand Awareness: Businesses may reach a wider audience by using social media. Regular posting and user interaction increase brand visibility, resulting in growth and helps companies remain relevant in a competitive sector.

  • Increases Customer Engagement: Customers and businesses may communicate directly through postings, messages, and comments. Prompt replies develop a loyal brand community, enhance consumer connections, and increase trust.

  • Drives Website Traffic: Users are encouraged to visit the company's website when promotions and useful information are shared on social media. Increased traffic boosts prospective sales and makes it easier for companies to draw in new clients.

  • Cost-Effective Marketing: Social media marketing is less expensive than traditional advertising. With targeted sponsored advertisements and organic articles, even small enterprises may market their goods without breaking the bank.

  • Improves Sales and Conversions: Businesses may utilize social media networks to use shoppable posts, conduct promotions, and display their items. Customers are encouraged to make purchases rapidly via engaging advertisements and content.

  • Provides Valuable Insights: Businesses may analyze post-performance, better understand audience behavior, and enhance marketing efforts with the use of social media analytics. With the help of this information, businesses can develop more effective campaigns and get better outcomes.

Why Pune is a Growing Hub for Digital Marketing Jobs

Pune's growing IT industry, startups, and well-established companies have made it a prominent location for digital marketing opportunities. More jobs are being created as a result of businesses concentrating more on online marketing. Since many companies are moving to digital platforms, there is a great need for qualified workers in a variety of sectors, including IT and e-commerce.

Digital marketing courses in Pune are offered by several institutions, assisting benefits and beginners in learning essential skills like sponsored advertisements, social media marketing, and SEO. Job vacancies are abundant due to the city's strong corporate network. For digital marketers, Pune is the perfect location because of its vibrant work atmosphere and prospects for professional advancement.

The Growing Demand for Social Media Marketing Jobs in Pune

  • Rising Digital Presence: Social media specialists are becoming more and more necessary as Pune businesses move their business online in order to efficiently manage consumer interaction, brand visibility, and online reputation.

  • Growing Startups & Companies: There are more work prospects for social media marketers looking to generate leads and increase brand recognition because of Pune's growing corporate sector and startup environment.

  • High Demand for Content Creators: Businesses want creative experts to create captivating videos, reels, and posts that draw viewers and increase social media engagement.

  • Influencer Marketing Growth: Influencer partnerships are growing in Pune, which opens up more work chances for marketers with the ability to successfully manage campaigns and collaborations.

  • Rise in Paid Advertising: Businesses spend money on advertisements on Facebook, Instagram, and LinkedIn, and social media marketers are needed to manage campaigns and optimize outcomes.

  • Flexible Work Opportunities: Professionals may now more easily find work from anywhere in Pune due to the abundance of organizations offering remote and freelance social media marketing employment.

Essential Skills to Get a Social Media Marketing Jobs in Pune

  • Social Media Management: Managing social media sites such as Instagram, Facebook, LinkedIn, and Twitter by planning content, answering comments, and guaranteeing high audience interaction in order to build a brand.

  • Content Creation: Creating captivating content, creating visuals, and creating videos to draw in and engage viewers on various social media channels. Success requires both inventiveness and consistency.

  • Paid Advertising: Using the appropriate targeting techniques to run and optimize Facebook, Instagram, and LinkedIn advertising in order to expand reach, produce leads, and enhance brand visibility.

Social Media Marketing Jobs in Pune

 

  • Analytics & Reporting: Monitoring social media performance, measuring engagement, and refining future efforts using data-driven insights from platforms like Facebook Insights and Google Analytics.

  • SEO & Hashtag Strategy: Understanding hashtag trends and keyword research to increase organic reach and enhance visibility. A strong digital marketing strategy helps brands attract the right audience without relying only on paid promotions.

  • Trend Awareness: Staying updated with the latest social media trends, platform updates, and viral content strategies to create fresh and engaging posts that resonate with audiences.

Best Digital Marketing Training Institute in Pune for Social Media Marketing

Skillfloor

One of Pune's top digital marketing training centers for social media marketing is Skillfloor. They provide hands-on projects, professional mentoring, and real-world experience. Their courses prepare students for careers in the cutthroat marketing sector by teaching them social media tactics, content production, and advertising.

Discover the Courses Offered by Skillfloor

1. Digital Marketing Associate

The fundamentals of digital marketing, such as SEO, social media, email marketing, and paid advertisements, are covered in this course. In order to provide a solid foundation in the field of digital marketing, it assists students in comprehending analytics, audience targeting, and marketing tactics.

2. Certified SEO Professional

Discover how to raise ranks, increase organic traffic, and optimize websites for search engines. To help organizations become more visible online, this course covers link-building strategies, on-page and off-page SEO, keyword research, and SEO tools.

3. Certified Performance Marketing Professional

Focuses on paid advertising tactics through the usage of platforms such as LinkedIn Ads, Facebook Ads, and Google Ads. In order to develop high-converting marketing strategies that efficiently produce leads and sales, students study budgeting, audience targeting, A/B testing, and performance analysis.

4. Certified Social Media & Content Marketing Professional

Covers influencer marketing, engagement tactics, content production, and social media strategies. Students gain knowledge on how to develop their brand's visibility, engage their audience, and produce powerful content for social media sites including Facebook, Instagram, LinkedIn, and Twitter.

Skillfloor Digital Marketing Course: Pricing and Course Details

Course Name

Course Fee (₹)

Duration

Mode

Digital Marketing Associate

4,900

2 months

Online & Offline

Certified SEO Professional

14,900

2 months

Online & Offline

Certified Performance Marketing Professional

14,900

2 months

Online & Offline

Certified Social Media & Content Marketing Professional

14,900

2 months

Online & Offline

Why Choose Skillfloor for Your Digital Marketing Course?

With its expert-led courses, practical training, and real-world projects, Skillfloor makes learning relevant to the workplace. Their digital marketing training in Pune helps students acquire skills that are relevant to the business by covering SEO, social media, and paid advertisements. Skillfloor guarantees that students are prepared for top marketing positions with certifications and career support.

Explore Different Social Media Marketing Jobs in Pune

  • Social Media Manager: Develops social media plans, monitors content, deals with brand contact, and keeps an eye on platform performance in order to efficiently expand the business's online visibility and client engagements.

  • Performance Marketing Specialist: Organizes and manages paid advertising campaigns on social media sites like Facebook and Instagram, evaluates ad effectiveness, and optimizes budgets to increase leads and conversions.

  • Influencer Marketing Manager: Establishes connections with influencers, strikes deals, and monitors brand alliances in order to raise awareness and expand the audience for influencer-driven campaigns.

  • Creative Content Lead: Creates and manages social media content, such as campaigns, videos, and posts, making sure that audience involvement, brand consistency, and high engagement are maintained across various digital platforms.

  • Social Media Analyst: Evaluates social media data, monitors audience interaction, and offers insights to enhance ad performance, content strategy, and marketing efficacy in general.

  • Social Media Strategist: Builds consumer trends, data-driven social media strategies, and digital marketing campaigns that support company objectives in order to successfully raise engagement, brand exposure, and conversions.

Salary Insights for Social Media Marketing Jobs in Pune

Job Role

Entry-Level (0-2 years)

Mid-Level (3-5 years)

Senior-Level (6+ years)

Social Media Manager

₹3 - ₹5 LPA

₹6 - ₹9 LPA

₹10 - ₹15 LPA

Performance Marketing Specialist

₹4 - ₹6 LPA

₹7 - ₹12 LPA

₹13 - ₹18 LPA

Influencer Marketing Manager

₹3.5 - ₹5.5 LPA

₹6.5 - ₹10 LPA

₹12 - ₹16 LPA

Creative Content Lead

₹3 - ₹5 LPA

₹6 - ₹9 LPA

₹10 - ₹14 LPA

Social Media Analyst

₹3 - ₹4.5 LPA

₹5 - ₹8 LPA

₹9 - ₹12 LPA

Social Media Strategist

₹3.5 - ₹6 LPA

₹7 - ₹11 LPA

₹12 - ₹16 LPA

Starting a social media marketing career in Pune is an exciting prospect with lots of job openings and opportunities for advancement.  Businesses are increasingly focusing on digital marketing techniques, which is driving up demand for qualified individuals.  Regardless of your level of expertise, enhancing your abilities, earning certifications, and keeping up with market developments may help you seize fantastic possibilities.  While training facilities like Skillfloor offer the best learning route, job-hunting platforms like LinkedIn and Naukri make the process easier.  With the correct strategy, networking, and practical experience, you may establish a prosperous and fulfilling career in this booming field.

Bruhitha Reddy G Bruhitha Reddy Gadde, with over five years of experience in social media and influencer marketing, specializes in Facebook and Instagram ads. Holding a master's degree in marketing, Bruhitha blends expertise with creativity to craft engaging and effective digital campaigns. Passionate about driving results and connecting brands with their audiences, Bruhitha brings a smile and a strategic touch to every project.