Overview

The Certified Social Media & Content Marketing Professional course by SkillFloor equips learners with comprehensive skills in managing social media platforms and creating engaging, targeted content. This course covers the fundamentals of social media strategy, content creation, and analytics, offering hands-on experience to develop effective social media campaigns. Learners will gain expertise in key areas like audience targeting, content curation, platform management, and measuring campaign performance, enabling them to drive brand awareness and engagement across multiple digital channels.

Designed for both beginners and professionals, this course provides practical insights into modern content marketing trends and best practices. Through real-world projects, students will learn to create content that resonates with their target audience and aligns with broader marketing strategies. By the end of the program, learners will be equipped with the knowledge and tools to succeed in social media and content marketing roles, with certifications to boost their career prospects.

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₹60,000

₹14,900

Skill Level

Advanced

Internship

1 Month

Live Project

2

Certificate

Yes

Live Training

Yes

Career Assistance

Yes

Expiry Period

Lifetime
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Course Highlights

  • 75% Discount on Course Fees – Enroll today and take advantage of a limited-time offer to get this comprehensive course at just a fraction of the regular price. Learn premium skills without breaking the bank!

  • Comprehensive Social Media & Content Marketing Training – Gain in-depth knowledge of every aspect of social media management, from building a strategy to executing high-performing content marketing campaigns across multiple platforms.

  • Hands-On Learning with Real-World Projects – Engage in practical assignments that mimic real-life scenarios in social media and content marketing. Develop the skills that employers are looking for by working on campaigns that drive measurable results.

  • Expert Mentorship from Industry Professionals – Learn from seasoned professionals with extensive experience in social media marketing, content strategy, and brand building. Get insider tips and guidance on how to succeed in the competitive digital landscape.

  • Guaranteed Internship Placement – As part of the course, you will have access to SkillFloor’s exclusive internship placement program, giving you the opportunity to apply your skills in a real business environment and gain valuable experience.

  • Master Multi-Platform Social Media Marketing – From Facebook and Instagram to LinkedIn, Twitter, and beyond, you’ll learn how to tailor content for each platform, maximize engagement, and effectively manage multiple social media channels.

  • Content Creation and Storytelling Skills – Learn the art of creating engaging and compelling content that resonates with audiences. Develop your storytelling skills to craft messages that drive brand loyalty and consumer interaction.

  • Data-Driven Insights & Analytics Training – Develop proficiency in analyzing social media metrics and using data-driven insights to optimize campaign performance. Learn to track ROI, engagement, and growth using the latest tools and analytics software.

  • Job-Ready, Industry-Recognized Certification – Upon successful completion of the course, you will receive a highly-regarded certification that boosts your professional credentials and makes you stand out in the job market.

  • Ongoing Career Support and Guidance – SkillFloor provides continuous career assistance, including resume building, interview preparation, and networking opportunities, ensuring you’re prepared for the next step in your career journey.

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Certification

The Certified Social Media & Content Marketing Professional certification from SkillFloor is a highly respected credential in the digital marketing industry. This certification validates your expertise in managing social media platforms, creating engaging content, and driving brand awareness through targeted marketing strategies. With hands-on learning, real-world projects, and expert-led instruction, this certification ensures that you are fully prepared to excel in roles such as social media manager, content strategist, or digital marketer. The certification is recognized by employers across industries and provides a significant advantage in today’s competitive job market, enhancing both your resume and career prospects.

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Internship Certificate

digital marketing internship letter

Your Internship Experience Letter proves your hands-on experience in digital marketing, making your resume stand out to employers and increasing your chances of getting hired.

 

This letter from EFLOT shows that you have completed a professional training program and applied your skills in real projects, boosting your credibility and confidence in job interviews.

Tools Covered

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Top 10 reasons

  1. 75% Discount for Limited Time – Make the most of an incredible offer and save significantly on your investment in education. The discount makes it easier for aspiring professionals to acquire top-notch training in social media and content marketing at an affordable price.
  2. Guaranteed Internship Placement – Secure a hands-on learning experience with a guaranteed internship, which allows you to apply what you’ve learned in a real-world setting. Internships provide practical exposure and help you build a portfolio of work that employers will value.
  3. Industry-Recognized Certification – SkillFloor’s certification is highly regarded across various industries, especially in the digital marketing sector. This credential can set you apart from the competition and open doors to exciting career opportunities in social media and content marketing.
  4. Real-World, Job-Ready Skills – The course is designed with a focus on practical application, ensuring that you walk away with the skills needed to excel in social media roles like content strategist, social media manager, and digital marketing executive.
  5. Flexible Learning Options – Choose between online or in-person classes, so you can learn at your own pace and convenience, whether you’re a working professional, a student, or someone looking to switch careers.
  6. Expert-Led Instruction – Learn from professionals who have a proven track record in social media and content marketing. Their real-world insights, strategies, and examples will equip you with knowledge that can be applied directly in the workforce.
  7. Mastery of Multiple Social Media Platforms – From Facebook ads to LinkedIn content strategy and Twitter engagement, this course will teach you how to craft campaigns and content that resonate on various platforms and maximize visibility for brands.
  8. Ongoing Career Assistance – Beyond just learning, SkillFloor offers extensive career support, including help with resume writing, interview preparation, and connecting you with job openings in your field.
  9. Advanced Social Media Analytics Training – Learn how to measure campaign performance, track engagement, and analyze ROI using the most current tools. This data-driven approach will help you make informed decisions to enhance your social media strategy.
  10. Networking and Community Building – Gain access to SkillFloor’s growing community of learners, alumni, and industry professionals. Networking opportunities with peers and mentors can help you grow professionally and stay updated on the latest trends in social media marketing.

Why SKILLFLOOR ?

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Syllabus

Overview of Social Media Platforms (Facebook, Instagram, Twitter, LinkedIn)

Role of Social Media in Modern Digital Marketing

Understanding Social Media Algorithms

Target Audience Identification and Segmentation

Creating Social Media Profiles and Business Pages

Key Metrics and Analytics for Social Media Success

The Importance of Content Marketing in Brand Building

Types of Content (Blogs, Videos, Infographics, Podcasts, etc.)

Content Creation Process: From Ideation to Execution

Content Calendars: Planning and Scheduling

Developing Engaging and Relevant Content

Content Marketing Tools and Platforms

Creating a Comprehensive Social Media Strategy

Setting SMART Goals for Social Media Campaigns

Competitor Analysis and Market Research

Influencer Collaboration and Partnership Strategies

Organic vs. Paid Social Media Strategies

Budgeting and Resource Allocation for Campaigns

Introduction to Social Media Advertising (Facebook, Instagram, LinkedIn Ads)

Creating and Managing Ad Campaigns

Understanding Targeting Options and Audience Insights

A/B Testing and Optimization for Better Performance

Tracking Ad Spend and Measuring ROI

Retargeting Strategies for Enhanced Engagement

Overview of Social Media Management Tools (Hootsuite, Buffer, Sprout Social)

Understanding Google Analytics and its Role in Social Media

Social Media Performance Tracking and Reporting

KPI Development and Reporting to Stakeholders

Analyzing Data to Optimize Campaigns

Case Studies: Successful Social Media and Content Campaigns

The Relationship Between Content and SEO

On-Page and Off-Page SEO Best Practices

Keyword Research and Integration into Content

Optimizing Content for Search Engines (Blogs, Videos, and More)

Content Distribution Channels for SEO (Social Media, Blogs, Email)

Tracking Content SEO Performance Using Analytics Tools

Listen from Learners

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