Overview of Digital Marketing Courses in Chennai

Skillfloor’s Digital Marketing Course in Velachery is designed for students, working professionals, and entrepreneurs seeking industry-relevant digital skills. With India projected to generate over 1.5 million digital marketing jobs by 2026, Chennai alone accounts for around 1–2% of these opportunities, highlighting the city’s growing demand for trained marketers. The comprehensive curriculum includes SEO, PPC/SEM, social media marketing, content and email marketing, affiliate marketing, Google Analytics (GA4), and WordPress. Each topic is taught through live projects, hands-on exercises, and real campaign strategies, ensuring practical, job-ready expertise.

The Velachery program offers structured modules updated for 2025, small batch sizes for focused learning, and tool-based sessions that demonstrate real business applications. Entry-level digital marketers in Chennai typically earn Rs. 3–5 lakh per annum, while professionals with experience can reach Rs. 6–15 lakh per annum, depending on specialization and performance. Popular career paths include SEO analyst, social media manager, content strategist, and performance marketer.

Placement assistance, resume-building guidance, interview preparation, and a one-month internship with a digital marketing agency provide exposure to real client projects. Designed for beginners and professionals alike, the Digital Marketing Course in Velachery empowers participants to plan, execute, and optimize campaigns that generate measurable results, enhance online visibility, and support business growth in Chennai’s competitive digital world, which is growing at a rate of 1–2% month-on-month in digital adoption.

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Certified SEO Professional

₹60,000

₹14,900

Next Batch Starts on 12th Jan'26 11 seats left

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Internship

1 Month

Live Training

Yes

Career Assistance

Yes

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Key Highlights of Our Digital Marketing Training in Chennai

  • Internship for Practical Experience: Gain hands-on exposure through live projects and an internship designed to help you apply everything you learn in real business settings.
  • Government-Recognized Institution: Skillfloor is officially recognized, ensuring that your training and certification hold credibility across industries and employers.
  • 100% Placement Assistance: Get complete career support after course completion—from resume building and mock interviews to job referrals through Skillfloor’s hiring partners.
  • Affordable Course Fee – Starts from ₹14,900: Begin your digital marketing journey without high costs. Flexible payment options make it easier to start learning right away.
  • FutureSkills Prime & NASSCOM Accredited: Earn certification accredited by FutureSkills Prime and NASSCOM, validating your skills with one of the most trusted credentials in India’s digital ecosystem.
Skillfloor Course Training Process
Skillfloor Course Training Process

Digital Marketing Course Certification in Chennai

On completing the Digital Marketing Training in Velachery, Chennai, at Skillfloor, you’ll receive a Digital Marketing Certification accredited by FutureSkills Prime and NASSCOM. This government-recognised certification highlights your professional expertise and helps you stand out in Chennai’s competitive job market. It validates practical skills in SEO, Google Ads, social media marketing, content strategy, and web analytics. With Skillfloor’s certification, you can confidently apply for top company roles or explore freelancing and entrepreneurship. The certification strengthens your resume and demonstrates your ability to create and manage real digital marketing campaigns with measurable results.

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Government-Recognized
Skill Development Institute | Skillfloor

Skillfloor Certificate

Skillfloor is officially recognized by the Government of India as a Startup India (DPIIT) certified institute — a mark of trust in the quality of our courses and career-focused learning.

We offer hands-on programs across multiple fields, designed by industry experts to help you gain skills that employers value:

Digital Marketing – Grow businesses online with SEO, social media, and analytics.
AI & Machine Learning – Build practical AI skills for real-world applications.
Ethical Hacking & Cybersecurity – Protect networks and systems from cyber threats.
Data Analytics & Data Science – Analyze data and make smarter decisions.
Other Emerging Technologies – Learn trending, in-demand skills.

At Skillfloor, you don’t just learn — you practice, complete live projects, and prepare for real career opportunities. Whether you’re a student, graduate, or working professional, we help you upgrade your skills and grow confidently in your career.

Join a government-recognized institute shaping India’s next generation of skilled professionals.

Internship Certificate

internship certificate

Skillfloor’s Digital Marketing course in india includes an internship with partner agencies all over India, where you apply skills from the SEO course, PPC course, Social Media Marketing course, and SEM course on live campaigns for real businesses. You’ll also work with industry-related AI tools that improve campaign performance and increase productivity. This practical exposure not only builds your portfolio but also gives you the confidence to face interviews and improves your placement opportunities. On completion, you’ll receive an Internship Completion Certificate/Experience Letter from our agency partners (EFLOT), proving your applied digital marketing experience and making your resume stand out to recruiters.

Digital Marketing Course Tools Covered

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Top 10 Reasons to Choose Digital Marketing Training in Chennai

  1. High Demand in Chennai: Over 60% of businesses in Chennai are actively adopting digital marketing strategies, creating abundant career opportunities. Training in Velachery equips learners to meet this growing demand effectively.
  2. Career Growth Opportunities: Chennai’s digital sector is expanding at approximately 1–2% month-on-month. Professionals trained in Velachery gain skills required for high-demand roles like SEO analysts, social media managers, and content strategists.
  3. Comprehensive Curriculum Coverage: Velachery courses cover SEO, PPC/SEM, social media marketing, content marketing, email marketing, affiliate marketing, Google Analytics (GA4), and WordPress, providing learners with complete skillsets to succeed in Chennai’s competitive digital market.
  4. Hands-On Practical Training: Chennai-based businesses report up to 40% higher engagement when campaigns are managed by trained professionals. Velachery learners practice live projects and case studies for real-world experience.
  5. Analytics and Data Science Focus: Digital campaigns in Chennai increasingly rely on analytics and data science insights. Velachery training ensures learners can measure, optimize, and interpret results effectively to improve business performance.
  6. AI-Enhanced Marketing Skills: AI tools are now integral for targeting, automation, and performance tracking in Chennai. Training in Velachery equips learners to leverage AI-powered marketing techniques in practical campaigns.
  7. Flexible Weekday & Weekend Batches: Courses in Velachery offer weekday and weekend batches for students and working professionals, ensuring learning convenience while gaining practical, industry-relevant digital marketing experience in Chennai’s fast-paced environment.
  8. Internship and Real-World Exposure: Velachery programs provide internships with live campaigns, allowing learners to apply skills in SEO, social media, analytics, and content strategy, gaining exposure to Chennai-based businesses and real client projects.
  9. Placement Assistance Support: Learners in Velachery receive resume guidance, mock interviews, and placement support. Chennai companies prefer certified digital marketing professionals trained in practical tools, analytics, and AI-enhanced strategies.
  10. High Earning Potential: Entry-level digital marketers in Chennai earn ₹3–5 lakh per annum, while experienced professionals can reach ₹6–15 lakh. Velachery learners gain skills that improve career growth and salary opportunities.

 

Why Choose Digital Marketing Training in Velachery, Chennai

  • Over 60% of Chennai businesses now actively adopt digital marketing strategies, and enrolling in Velachery programs equips learners with hands-on, practical experience. preparing them for in-demand roles in SEO, social media, and analytics.

  • Chennai’s digital sector continues to grow steadily at around 1–2% month-on-month, offering excellent opportunities for Velachery-trained professionals to excel as content strategists, PPC specialists, and performance marketers in competitive industries.

  • Social media advertising in Chennai surged by 35% in 2024, highlighting the importance of hands-on training in platforms like Instagram, LinkedIn, and Facebook for Velachery learners to deliver measurable campaign results.

  • Data science and analytics play a critical role in optimizing marketing campaigns, and Velachery learners acquire essential skills to measure, interpret, and analyze metrics for ROI-driven strategies that drive business growth.

  • E-commerce and IT companies across Chennai now allocate nearly 50% of their marketing budgets to digital campaigns, increasing the demand for Velachery-trained professionals with expertise in SEO, paid ads, and content marketing.

  • Practical training in Velachery ensures learners gain a comprehensive understanding of campaign strategies from planning to execution, helping local businesses achieve up to 40% higher engagement rates and measurable results.

  • Velachery learners develop advanced skills in using AI tools for automated reporting, predictive targeting, and campaign performance optimization, which are crucial for succeeding in Chennai’s increasingly competitive digital marketing world.

Everything You Need to Learn Digital Marketing in 2026

The 2026 curriculum for the Digital Marketing course in Velachery focuses on industry-relevant skills, including SEO, PPC/SEM, social media marketing, content and email marketing, affiliate marketing, Google Analytics (GA4), and WordPress. Learners understand practical applications through live projects, case studies, and real campaign execution. Analytics and data science concepts are integrated to help learners make data-driven decisions, improving digital campaign performance for Chennai-based businesses. Small batch sizes allow personalized attention, ensuring that participants develop hands-on expertise that is immediately applicable. The curriculum also introduces AI-powered tools to enhance efficiency and precision.

Chennai businesses increasingly demand professionals who can manage end-to-end campaigns. Freshers can earn ₹3–5 lakh per annum, while experienced marketers reach ₹6–15 lakh depending on specialization and performance. The course prepares learners for roles like SEO analyst, social media manager, content strategist, and performance marketer. Practical exposure through assignments and projects ensures learners understand metrics, conversion tracking, and ROI optimization. Velachery learners leave with the confidence to implement strategies that drive measurable results. The curriculum emphasizes real-world application to meet Chennai’s competitive digital marketing requirements.

Hands-On Practical Training with Live Projects and Real-Time Campaign Execution in Velachery, Chennai

  1. Live Campaign Exposure: Velachery learners execute live campaigns, from planning to optimization, using analytics to track performance and improve engagement, enabling practical experience aligned with Chennai’s growing digital marketing demands.

  2. Case Study Analysis: Participants analyze real Chennai-based business campaigns, identifying strengths, weaknesses, and opportunities, building critical thinking skills that improve strategy planning and result-driven digital marketing execution in Velachery.

  3. Project-Based Learning: Velachery students work on hands-on projects, implementing SEO, content marketing, and social media strategies while applying analytics to measure campaign effectiveness and business impact in Chennai.

  4. SEO Practical Sessions: Learn keyword research, backlink building, and on-page optimization techniques, applying data science methods to increase organic traffic and improve rankings for Chennai websites.

  5. PPC Campaign Management: Velachery learners manage Google Ads and social media paid campaigns, optimizing budgets, targeting, and performance using analytics, increasing ROI for Chennai-based businesses.

  6. Analytics & Reporting: Participants track KPIs using Google Analytics and other tools, interpreting data insights for campaign improvements, enabling real-time decision-making for digital marketing projects in Velachery.

  7. AI Integration Training: AI tools are applied for automation, audience targeting, and reporting in Velachery projects, helping learners leverage technology for better efficiency and measurable campaign results in Chennai.

Master Industry-Leading Digital Marketing Tools and Platforms with Expert Guidance

  • Google Analytics Mastery: Velachery learners master GA4 to monitor website performance, analyze traffic patterns, and optimize campaigns, helping Chennai businesses improve engagement, increase conversions by up to 30%, and achieve measurable ROI.

  • SEO & SEM Tools: Participants gain hands-on experience with SEMrush, Moz, and Ahrefs for keyword research, backlink audits, and competitor tracking, equipping Velachery learners for high-demand SEO and SEM roles across Chennai’s growing digital world.

  • Social Media Platforms: Learners manage campaigns on Facebook, Instagram, LinkedIn, and YouTube, leveraging analytics to optimize reach, engagement, and conversions, helping Velachery marketers boost audience interaction by up to 35% for Chennai-based businesses.

  • Email Marketing Software: Velachery learners use Mailchimp and automation platforms to design, segment, and track campaigns, enhancing audience retention and improving conversions by 20–25% for Chennai companies focusing on targeted email strategies.

  • Content Management Systems: Hands-on training in WordPress and content planning tools empowers Velachery learners to implement data-driven content strategies, increasing website traffic by up to 30% for Chennai campaigns through effective publishing and SEO integration.

  • AI-Enhanced Marketing: Learners explore AI-driven tools for predictive analytics, automated content generation, and campaign optimization, enabling Velachery marketers to improve targeting precision and achieve up to 25% higher ROI in competitive Chennai campaigns.

  • Paid Marketing Platforms: Velachery learners manage Google Ads, Facebook Ads, and display campaigns, using analytics and performance data to optimize ad spend, boost click-through rates by 20–30%, and deliver measurable results for Chennai businesses.

Key Skills You Will Gain from the Digital Marketing Program in Velachery, Chennai

  1. SEO & SEM Expertise: Velachery learners master advanced SEO techniques and SEM strategies, using tools like SEMrush and Ahrefs to increase organic traffic by up to 35% and improve paid campaign efficiency for Chennai businesses.

  2. Social Media Strategy: Learn to plan, execute, and optimize campaigns across Facebook, Instagram, LinkedIn, and YouTube, applying data-driven insights to boost engagement, reach, and conversions for Velachery and local Chennai projects.

  3. Content Marketing Skills: Develop high-quality, SEO-optimized content strategies while analyzing performance metrics, enabling Velachery learners to drive measurable business outcomes and increase website traffic by up to 30% for Chennai clients.

  4. Email Campaign Expertise: Design segmented, personalized email campaigns using tools like Mailchimp, leveraging analytics to improve open rates by 20–25%, CTR, and lead conversions for Velachery learners working with Chennai-based businesses.

  5. Google Analytics Insights: Track website metrics, interpret KPIs, and optimize campaigns in real time using GA4, helping Velachery learners make data-driven decisions that increase engagement and ROI for digital marketing campaigns in Chennai.

  6. AI-Powered Automation: Integrate AI tools for predictive analytics, automated reporting, and campaign optimization, enabling Velachery learners to deliver precise, efficient, and high-performing marketing campaigns for Chennai businesses in competitive markets.

  7. Data Science Application: Apply analytics and data science principles to understand user behaviour, optimize ad targeting, and improve campaign performance, equipping Velachery learners to deliver measurable results for digital marketing projects in Chennai.

Internship Opportunities for Real-World Digital Marketing Exposure in Chennai

  • Velachery learners gain a one-month internship with real Chennai clients, managing SEO, social media, and analytics campaigns, applying hands-on skills that improve engagement and deliver measurable results up to 30%.

  • Interns work on live projects implementing content marketing, paid ads, and email strategies, gaining practical insights into analytics and optimization, helping Velachery learners contribute to real-time business growth in Chennai.

  • Exposure to AI-powered marketing tools and data science concepts allows Velachery learners to analyze campaign performance, make data-backed decisions, and increase ROI for Chennai campaigns by up to 25%.

  • Internships provide experience in tracking KPIs, generating reports, and executing strategies, enabling Velachery interns to increase conversions, engagement rates, and overall campaign effectiveness for Chennai-based businesses.

  • Participants practice end-to-end campaign execution, from strategy planning to result analysis, improving skills in analytics, content creation, and performance optimization, boosting Velachery learners’ impact on Chennai businesses.

  • Cross-industry exposure in IT, e-commerce, healthcare, and startups prepares Velachery learners for versatile digital marketing roles, ensuring readiness for diverse professional opportunities across Chennai’s expanding digital sector.

  • Hands-on internship experience strengthens learner portfolios, enabling Velachery interns to secure high-demand roles such as SEO analyst, social media manager, content strategist, and performance marketer within Chennai’s competitive job market.

Salary Trends and Earning Potential for Digital Marketing Professionals in Chennai

  1. Entry-level digital marketers in Chennai earn ₹3–5 lakh per annum, while Velachery-trained professionals with analytics, AI, and data science skills can earn ₹6–15 lakh, depending on specialization and campaign expertise.

  2. SEO analysts in Chennai average ₹4–6 lakh annually, and Velachery learners gain hands-on experience with advanced SEO tools and analytics, boosting performance, career growth, and long-term earning potential in competitive digital roles.

  3. Social media managers typically earn ₹5–7 lakh per year in Chennai, leveraging analytics, campaign optimization, and platform-specific strategies acquired in Velachery to maximize engagement, reach, and measurable results for businesses.

  4. Content strategists in Chennai earn between ₹4–8 lakh, with Velachery training focusing on analytics-driven planning, performance monitoring, and data-backed content strategies that significantly improve campaign effectiveness and ROI for clients.

  5. PPC specialists with GA4 knowledge and paid campaign expertise can earn ₹6–12 lakh, using data science and AI-driven targeting learnt in Velachery to optimize ad spend and achieve precise audience engagement.

  6. Email marketing experts in Chennai typically earn ₹4–7 lakh per annum, and Velachery learners gain real-world exposure to segmentation, automation, and analytics, improving open rates, click-through rates, and overall lead conversions.

  7. Performance marketers trained in Velachery, skilled in analytics, AI, and data science, achieve 20–30% higher ROI for campaigns, enhancing their value and earning potential in Chennai’s highly competitive digital marketing industry.

Industries Actively Hiring Skilled Digital Marketers Across Velachery and Chennai

Chennai’s digital marketing industry spans IT, e-commerce, healthcare, media, and startups, creating growing demand for skilled professionals. Velachery learners can apply analytics and data science to optimize campaigns, improve engagement, and deliver measurable results. Businesses report 40% higher ROI when trained professionals manage campaigns. Social media advertising, SEO, and content marketing continue to expand, with paid campaigns increasing by 35% year-on-year. Entry-level roles offer ₹3–5 lakh per annum, while experienced marketers can earn ₹6–15 lakh depending on expertise. The Velachery program prepares learners to meet these demands efficiently.

AI and automation tools have transformed campaign management in Chennai, enabling professionals to optimize performance and track conversions in real-time. Velachery learners gain practical experience in AI-powered marketing, analytics dashboards, and data-driven strategy planning. Internships provide exposure to live campaigns across industries, ensuring learners understand metrics, KPIs, and ROI. The program strengthens employability for SEO analysts, social media managers, content strategists, and performance marketers. Real-world application, combined with analytics and AI insights, prepares Velachery learners to excel in Chennai’s competitive digital world.

Skillfloor’s Expert Mentors Guiding Learners Through Practical Digital Marketing Projects

  • Skillfloor mentors in Velachery provide practical guidance on live campaigns, helping learners apply analytics, AI, and data science principles to optimize SEO, PPC, social media, and email marketing for Chennai businesses.

  • Personalized mentorship ensures learners understand campaign metrics, KPI tracking, and ROI optimization, giving Velachery participants hands-on experience in addressing real-world digital marketing challenges across diverse Chennai industries.

  • Mentors train learners on AI and automation tools to streamline repetitive tasks, improve campaign efficiency, and enhance performance, ensuring Velachery learners develop practical skills aligned with Chennai businesses’ needs.

  • Learners receive expert advice on strategy planning, creative execution, and data-driven improvements, strengthening professional competencies, decision-making, and campaign management expertise for Velachery-based digital marketing projects.

  • Skillfloor mentors review live project outcomes, providing detailed feedback to enhance campaign effectiveness, improve analytics interpretation, and apply data science insights for better results in Chennai campaigns.

  • Velachery learners gain valuable industry knowledge from mentors managing real client campaigns, understanding current trends, marketing tools, and advanced techniques within Chennai’s competitive digital world.

  • Continuous mentorship ensures learners graduate job-ready, confident, and capable of implementing AI-driven, analytics-based, and data science-informed strategies to deliver measurable, high-impact results for Chennai businesses.

Skillfloor’s Career-Focused Training Approach for Placements and Industry Readiness

  1. Skillfloor provides structured Velachery training combining practical exposure, analytics insights, and AI-powered tools, preparing learners for high-demand digital marketing roles in Chennai.

  2. Personalized career counselling guides learners toward roles like SEO analyst, social media manager, content strategist, and performance marketer, improving employability and ROI for Chennai campaigns.

  3. Resume building, mock interviews, and portfolio preparation ensure Velachery learners are confident for job placements.

  4. Internship opportunities allow real-world exposure, applying analytics, data science, and AI tools to live campaigns, building relevant skills for Chennai businesses.

  5. Skillfloor emphasizes measurable results, teaching learners how to track KPIs, optimize campaigns, and increase engagement, impressions, and conversions.

  6. Mentors guide learners in strategic planning, campaign execution, and performance tracking, providing real-world skills applicable to Chennai’s competitive digital market.

  7. Career support includes placement assistance, connecting Velachery learners with agencies, startups, and corporate roles in Chennai’s digital marketing industry.

Enrolling in Skillfloor’s Digital Marketing Course in Velachery, Chennai equips learners with practical skills in SEO, PPC, social media, content marketing, analytics, and data science, preparing them for high-demand roles. With hands-on projects, internships, and AI-powered tools, participants gain real-world experience to plan, execute, and optimize campaigns effectively. The course enhances employability, placement opportunities, and earning potential, ensuring learners can confidently navigate Chennai’s competitive digital world. Whether you are a student, working professional, or entrepreneur, this program provides the knowledge, exposure, and tools needed to build a successful, future-ready digital marketing career in Velachery.

Upcoming Digital Marketing Courses Online Training

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Digital Marketing Analytics Specialization course

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Why Choose SKILLFLOOR for Digital Marketing Course in Chennai?

Why Course Training in Skillfloor

Most Advanced Digital Marketing Course in Chennai, India

  • Additional assignments of over 100+ hours
  • Live Free Webinars
  • Resume and LinkedIn Review Sessions
  • Lifetime LMS Access
  • Job Placements in Digital Marketing Fields
  • Complimentary Courses
  • Unlimited Mock Interview and Quiz Session
  • Hands-on experience in a live project
  • Offline Hiring Events

Certified Digital Marketing Professional

Program Cost

₹70,000

₹29,900

Syllabus

  • Core Concepts of Digital Marketing
  • Digital vs. Traditional Marketing Approaches
  • Evolution of Consumer Behavior Online
  • Overview of Digital Channels and Platforms
  • Benefits and Scope of Digital Marketing

  • Domain, Hosting & Website Fundamentals
  • UI/UX Principles for Marketing Sites
  • CMS Platforms Overview (WordPress, Webflow)
  • Conversion-Focused Design
  • Technical SEO and Website Optimization

  • SEO Fundamentals and Algorithm Basics
  • On-Page SEO: Meta Tags, Content, Structure
  • Off-Page SEO: Backlinks, Social Authority
  • Local SEO & Mobile SEO Best Practices
  • SEO Tools: Google Search Console, Ahrefs, SEMrush

  • Google Ads: Search, Display, and Video Campaigns
  • Bing Ads & Alternative Paid Platforms
  • Keyword Strategy and Match Types
  • Ad Copywriting and Creative Testing
  • CPC, CPA, ROAS Metrics and Campaign Optimization

  • Platforms: Facebook, Instagram, LinkedIn, Twitter
  • Social Content Planning and Publishing
  • Paid Campaign Setup (Meta Ads, LinkedIn Ads)
  • Influencer Collaborations and Brand Outreach
  • Social Analytics, Pixel Tracking, and ROI

  • Email Marketing Funnel and Lifecycle
  • Segmentation, Triggers, and Automation Sequences
  • Writing Emails That Convert
  • Tools: Mailchimp, Brevo (Sendinblue), ConvertKit
  • Metrics: Open Rate, CTR, Bounce, Deliverability

  • Building a Content Marketing Plan
  • Formats: Blogs, Infographics, Reels, Videos
  • SEO Content Strategy & Pillar Pages
  • Content Distribution: Organic & Paid Channels
  • Content Tools: HubSpot, Canva, BuzzSumo

  • Introduction to AI in Digital Campaigns
  • Tools for AI-Powered Content, Ad Copy, and Design
  • Machine Learning Models in Consumer Targeting
  • Predictive Analytics and Smart Segmentation
  • Chatbots, Automation, and Conversational AI

  • Marketing Analytics Basics and Terminology
  • Google Analytics 4: Setup and Reporting
  • Conversion Tracking and Attribution Models
  • Campaign Performance Dashboards
  • UTM Parameters, Funnels, and Goal Optimization

  • Understanding Consumer Behavior through Data
  • Excel for Marketing Data Handling
  • Insights from Social and Web Analytics
  • A/B Testing and CRO Fundamentals
  • Market Research and Competitor Analysis

  • Mobile Marketing Strategy and Targeting
  • SMS, In-App Ads, Push Notifications
  • Mobile Site Optimization & AMP
  • App Store Optimization (ASO)
  • Mobile User Behavior Analytics

  • Integrated Campaign Planning
  • Budgeting, KPIs, and ROI Tracking
  • Real Campaign Case Studies
  • Resume Building and Portfolio Preparation
  • Certifications: Google Ads, Meta, HubSpot
  • Internship and Placement Support

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