Overview of Digital Marketing Course in Singapore

Skillfloor offers digital marketing courses in Singapore to help you learn key online marketing skills. Whether you're starting a new career or want to improve your current skills, our training is designed just for you. Our Digital Marketing Program covers everything you need to know about digital marketing. This includes an introduction to digital marketing, search engine optimization (SEO), content marketing, social media marketing on platforms like Facebook, Instagram, LinkedIn, and Twitter, pay-per-click (PPC) advertising, email marketing, web analytics, and mobile marketing. Each part of the course is created to give you the knowledge and skills needed to thrive in the ever-changing world of digital marketing.

 

At Skillfloor, you’ll learn from skilled instructors and get practical experience through real projects and case studies. We offer flexible class schedules, including weekend and evening options, to fit your busy life. After finishing the course, you’ll receive a certificate that boosts your confidence and proves your skills to potential employers. With classes at convenient locations across Singapore, you can easily find one that fits your schedule. This setup lets you learn at your own pace while gaining valuable experience. Our goal is to give you the skills and certification you need to succeed in digital marketing and advance your career.

digital marketing course with placement assitance
Certified SEO Professional

₹60,000

₹14,900

Next Batch Starts on 25th Aug'25 8 seats left

Course Duration

2

Internship

Yes

Live Training

Yes

Career Assistance

Yes

Check your Digital Marketing Eligibility

Academic Partners & International Accreditations

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Key Highlights of Our Digital Marketing Training in Singapore

  • Analytics Tools: Learn how to use tools that help you track and measure how well your online campaigns are doing.

  • Influencer Collaboration: Learn how to work with popular influencers to promote your brand to a bigger audience.

  • Stay Updated: Keep up with the latest trends in digital marketing, like voice search and AI, to stay ahead in the field.

  • Mobile Marketing: Discover how to effectively reach customers on their phones with targeted ads and mobile-friendly websites.

  • Real-Life Projects: Work on real projects to put your learning into practice and gain hands-on experience.

  • Expert Instructors: Learn from skilled professionals who have years of experience in digital marketing.

  • E-commerce Tips: Get advice on how to make your online store more attractive and boost sales.

  • Networking: Meet and connect with classmates and industry experts to build useful professional relationships.

  • Certification: Get a recognized certificate when you finish the course, proving your skills to potential employers.

  • Video Creation: Develop the skills to create engaging videos that grab your audience’s attention.
Skillfloor Course Training Process
Skillfloor Course Training Process

Digital Marketing Certification in Singapore

Completing the Digital Marketing Course in Singapore, along with earning the IIDMC certification, equips you with essential skills for the modern marketing environment. This certification is a testament to your proficiency in SEO, social media marketing, content strategy, and analytics. It demonstrates your ability to develop and execute effective marketing campaigns, analyze data for strategic insights, and leverage various digital platforms to drive business growth. Whether you're looking to advance your career, transition into a marketing role, or enhance your business's online presence, the IIDMC certification validates your expertise and commitment to staying current in the ever-evolving digital marketing field.

Skillfloor-Certificate Skillfloor-Certificate

Internship Certificate

internship certificate

Internships are a cornerstone of our course. Students gain real-world project experience that bridges classroom learning and on-the-job requirements. You’ll apply skills on live campaigns for local businesses or startups under expert guidance, which builds confidence and a professional portfolio. This hands-on training isn’t just theoretical – it makes you job-ready. In fact, SkillFloor’s graduates receive an Internship Experience Letter upon completion, which “proves your hands-on experience” and makes your resume stand out to employers. Such practical exposure increases employability: industry insights confirm that internships significantly boost job prospects and skill mastery. By the end of the course, you’ll have both the practical know-how and a certification-backed credential that demonstrates your applied experience to recruiters. As part of the program, you will receive an Internship Completion Certificate (sometimes called an internship experience letter). This document, provided by our training partners (e.g. EFLOT), formally attests to your hands-on training. It states that you successfully completed live projects and training under supervision.

Digital Marketing Tools Covered

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Top 10 Reasons to Choose Digital Marketing Training in Singapore

  1. Flexible Learning: Choose between online or in-person classes that fit your schedule, letting you learn at your own pace.

  2. Networking: Meet and connect with industry experts and other professionals to grow your network and find new opportunities.

  3. Practical Training: Work on real projects and case studies to get hands-on experience and prepare for real-world challenges.

  4. Lifetime Access: Keep access to all course materials and updates, so you can keep learning and stay current with changes in the field.

  5. Career Growth: Get a certificate that top employers recognize, helping you show your skills and advance your career.

  6. Interactive Sessions: Join workshops, discussions, and group activities to better understand important ideas.

  7. Experienced Instructors: Learn from professionals who have real-world experience and can offer useful advice.

  8. Updated Curriculum: Our courses stay current with the latest trends and tools in digital marketing to keep you up-to-date.

  9. Internship Opportunities: Use your skills in a professional setting through an internship to build your portfolio.

  10. Personalized Support: Get one-on-one feedback and help from instructors to make sure you get the most out of your course.

Upcoming Digital Marketing Online Training

online

AI-Powered Digital Marketing Course

25-Aug-2025 | 08:30 PM - 10:00 PM IST

₹60,000₹14,900

*valid till August 25, 2025

online

AI powered Social Media Marketing Course

01-Sep-2025 | 10:00 AM - 11:30 AM IST

₹60,000₹14,900

*valid till September 1, 2025

Schedule a Free Demo


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Why Choose SKILLFLOOR for Digital Marketing in Singapore?

Why Course Training in Skillfloor

Most Advanced Digital Marketing Course in Singapore, India

  • Additional assignments of over 100+ hours
  • Live Free Webinars
  • Resume and LinkedIn Review Sessions
  • Lifetime LMS Access
  • Job Placements in Digital Marketing Fields
  • Complimentary Courses
  • Unlimited Mock Interview and Quiz Session
  • Hands-on experience in a live project
  • Offline Hiring Events

Certified Digital Marketing Professional

Program Cost

₹70,000

₹29,900

Syllabus

  • Core Concepts of Digital Marketing
  • Digital vs. Traditional Marketing Approaches
  • Evolution of Consumer Behavior Online
  • Overview of Digital Channels and Platforms
  • Benefits and Scope of Digital Marketing

  • Domain, Hosting & Website Fundamentals
  • UI/UX Principles for Marketing Sites
  • CMS Platforms Overview (WordPress, Webflow)
  • Conversion-Focused Design
  • Technical SEO and Website Optimization

  • SEO Fundamentals and Algorithm Basics
  • On-Page SEO: Meta Tags, Content, Structure
  • Off-Page SEO: Backlinks, Social Authority
  • Local SEO & Mobile SEO Best Practices
  • SEO Tools: Google Search Console, Ahrefs, SEMrush

  • Google Ads: Search, Display, and Video Campaigns
  • Bing Ads & Alternative Paid Platforms
  • Keyword Strategy and Match Types
  • Ad Copywriting and Creative Testing
  • CPC, CPA, ROAS Metrics and Campaign Optimization

  • Platforms: Facebook, Instagram, LinkedIn, Twitter
  • Social Content Planning and Publishing
  • Paid Campaign Setup (Meta Ads, LinkedIn Ads)
  • Influencer Collaborations and Brand Outreach
  • Social Analytics, Pixel Tracking, and ROI

  • Email Marketing Funnel and Lifecycle
  • Segmentation, Triggers, and Automation Sequences
  • Writing Emails That Convert
  • Tools: Mailchimp, Brevo (Sendinblue), ConvertKit
  • Metrics: Open Rate, CTR, Bounce, Deliverability

  • Building a Content Marketing Plan
  • Formats: Blogs, Infographics, Reels, Videos
  • SEO Content Strategy & Pillar Pages
  • Content Distribution: Organic & Paid Channels
  • Content Tools: HubSpot, Canva, BuzzSumo

  • Introduction to AI in Digital Campaigns
  • Tools for AI-Powered Content, Ad Copy, and Design
  • Machine Learning Models in Consumer Targeting
  • Predictive Analytics and Smart Segmentation
  • Chatbots, Automation, and Conversational AI

  • Marketing Analytics Basics and Terminology
  • Google Analytics 4: Setup and Reporting
  • Conversion Tracking and Attribution Models
  • Campaign Performance Dashboards
  • UTM Parameters, Funnels, and Goal Optimization

  • Understanding Consumer Behavior through Data
  • Excel for Marketing Data Handling
  • Insights from Social and Web Analytics
  • A/B Testing and CRO Fundamentals
  • Market Research and Competitor Analysis

  • Mobile Marketing Strategy and Targeting
  • SMS, In-App Ads, Push Notifications
  • Mobile Site Optimization & AMP
  • App Store Optimization (ASO)
  • Mobile User Behavior Analytics

  • Integrated Campaign Planning
  • Budgeting, KPIs, and ROI Tracking
  • Real Campaign Case Studies
  • Resume Building and Portfolio Preparation
  • Certifications: Google Ads, Meta, HubSpot
  • Internship and Placement Support

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