Overview of Digital Marketing Course in Kolkata

Skillfloor offers an exceptional Digital Marketing Course in Kolkata, now available at an exclusive 75% off on training fees. Designed to help you thrive in the fast-evolving world of online marketing, skillfloor courses cater to both beginners launching their careers and professionals seeking to refine their digital marketing skills. Covering a wide range of essential topics, the course ensures you gain a comprehensive understanding of the field. Key modules include an Introduction to digital marketing fundamentals, SEO (search engine optimization) with a focus on keyword research, on-page and off-page techniques, content marketing for crafting compelling content, social media marketing for promoting brands across platforms like Facebook, Instagram, LinkedIn, and Twitter, PPC advertising on Google Ads, email marketing, web analytics to measure and optimize efforts, and mobile marketing to target customers on mobile devices effectively.

 

Skillfloor stands out by offering experienced instructors, practical training through live projects and case studies, flexible schedules including weekend and evening batches, and recognized certifications upon successful completion. With its 75% off training fee, this is the perfect opportunity to enroll and gain the skills that will boost your digital marketing career. Skillfloor courses are available in multiple convenient locations across Kolkata, ensuring you can attend classes that fit your schedule and get certified in one of the leading digital marketing programs in the region.

 

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Course Duration

2

Internship

One-month Internship

Live Training

Yes

Career Assistance

Yes
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Key Highlights of Our Digital Marketing Training in Kolkata

  • Practical Projects: Apply your theoretical knowledge by working on real-world digital marketing projects that build your practical skills.

  • Expert Faculty: Gain insights from experienced professionals with in-depth expertise in the digital marketing industry.

  • Certification: Earn a recognized certificate upon course completion, showcasing your digital marketing skills to potential employers.

  • Networking Opportunities: Connect with fellow learners and industry professionals, expanding your professional network within the digital marketing space.

  • Understanding Analytics: Master essential tools to track, measure, and optimize the performance of your online campaigns.

  • Mobile Marketing: Learn how to target and engage customers effectively through mobile devices and mobile-optimized strategies.

  • Boosting E-commerce Sales: Explore strategies to enhance your online store’s appeal and increase e-commerce sales.

  • Partnering with Influencers: Understand how to collaborate with influencers to promote your brand and expand your audience reach.

  • Creating Engaging Videos: Develop skills to produce captivating video content that drives attention and promotes your brand.

  • Keeping Up with Trends: Stay informed on the latest digital marketing trends, including voice search and AI, to keep your strategies relevant and competitive.

 

Skillfloor Course Training Process
Skillfloor Course Training Process

Digital Marketing Certification in Kolkata

Completing the Digital Marketing Course in Kolkata with an exclusive 75% off training fee equips you with the critical skills needed to excel in today’s competitive marketing landscape. This certification validates your expertise in SEO, social media marketing, content strategy, and analytics. It demonstrates your ability to develop and manage successful marketing campaigns, analyze data for strategic decision-making, and leverage digital platforms to drive business growth. Whether you're looking to advance your career, transition into a marketing role, or boost your business’s online presence, this certification proves your commitment to mastering digital marketing in Kolkata's ever-evolving market.

 

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Internship Certificate

internship certificate

Your Internship Experience Letter proves your hands-on experience in digital marketing, making your resume stand out to employers and increasing your chances of getting hired.

 

This letter from EFLOT shows that you have completed a professional training program and applied your skills in real projects, boosting your credibility and confidence in job interviews.

Digital Marketing Tools Covered

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Top 10 Reasons to Choose Digital Marketing Training in Kolkata

  1. Networking: Connect with industry experts and peers to expand your professional network and unlock new opportunities in the digital marketing landscape.

  2. Flexible Learning: Choose between online and offline classes that suit your schedule and learning style, providing maximum flexibility.

  3. Personalized Support: Receive tailored feedback and one-on-one advice from experienced instructors to ensure you get the most out of your training.

  4. Interactive Sessions: Engage in workshops and discussions designed to deepen your understanding of key concepts and enhance retention.

  5. Lifetime Access: Enjoy ongoing access to course materials and updates, ensuring you stay up-to-date with the latest trends in digital marketing.

  6. Practical Training: Gain hands-on experience by working on real projects and case studies, helping you face real-world challenges confidently.

  7. Internship Options: Build your portfolio and gain valuable work experience with internship opportunities included in the course.

  8. Career Growth: Obtain a recognized certification that boosts your career prospects, opening doors to top positions in digital marketing.

  9. Detailed Curriculum: skillfloor courses are regularly updated to reflect the latest digital marketing trends and technologies, ensuring you stay ahead of the curve.

  10. Experienced Instructors: Learn from industry professionals who provide real-world insights and practical guidance throughout the course.

 

Why Choose SKILLFLOOR for Digital Marketing in Kolkata?

Why Course Training in Skillfloor

Syllabus

- Overview of Digital Marketing Strategies
- Importance and Benefits of Online Marketing
- Evolution of Digital Marketing Techniques
- Digital Marketing vs. Traditional Marketing

- Understanding Websites and Domain Names
- Website Design Best Practices
- User Experience (UX) and User Interface (UI) Design
- Introduction to Content Management Systems (CMS)
- Website Optimization for Search Engines

- Introduction to SEO: Basics and Importance
- On-Page SEO Techniques: Meta Tags, Keywords, Content
- Off-Page SEO Techniques: Backlinks, Social Signals
- SEO Tools: Google Search Console, SEMrush, Ahrefs
- Local SEO and Mobile SEO Strategies

- Introduction to SEM and PPC Advertising
- Google Ads: Keyword Research, Campaign Setup
- Bing Ads Overview and Best Practices
- Ad Copywriting and A/B Testing
- Campaign Management and Optimization
- Cost-Per-Click (CPC) and Cost-Per-Acquisition (CPA) Metrics

- Overview of Social Media Platforms: Facebook, Instagram, Twitter, LinkedIn
- Creating Social Media Marketing Strategies
- Social Media Content Creation and Scheduling
- Social Media Advertising: Facebook Ads, Instagram Ads
- Influencer Marketing and Brand Partnerships
- Social Media Analytics and Reporting

- Basics of Email Marketing and Automation
- Building and Segmenting an Email List
- Crafting Effective Email Campaigns: Subject Lines, Content, CTA
- Tools for Email Marketing: Mailchimp, SendinBlue
- Email Analytics: Open Rates, Click-Through Rates, Conversions

- Understanding Content Marketing Strategies
- Content Creation: Blogs, Videos, Infographics
- Content Distribution Channels: Social Media, Email, Blogs
- Developing a Content Strategy for SEO
- Tools for Content Marketing: BuzzSumo, HubSpot
- Measuring Content Performance and ROI

- Mobile Marketing Fundamentals and Best Practices
- Mobile Advertising: In-App Ads, SMS Marketing
- App Store Optimization (ASO)
- Mobile-Responsive Design and AMP (Accelerated Mobile Pages)
- Mobile Analytics and User Behavior Tracking

- Introduction to Web Analytics: Data Collection and Interpretation
- Google Analytics Setup: Goals, Events, and Conversions
- Social Media Analytics: Insights and Engagement Metrics
- Conversion Rate Optimization (CRO) Techniques
- Marketing Data Visualization: Dashboards, Reports

- Developing an Integrated Digital Marketing Plan
- Budget Allocation and ROI Calculation for Online Campaigns
- Multi-Channel Marketing Strategy: Combining SEO, SEM, SMM
- Case Studies: Successful Digital Marketing Campaigns
- Crisis Management and Online Reputation Management (ORM)

- Exploring Career Opportunities in Digital Marketing
- Building a Digital Marketing Portfolio: Projects, Case Studies
- Industry Certifications: Google Ads, HubSpot, Facebook Blueprint
- Internship and Job Placement Assistance
- Networking in the Digital Marketing Industry

- AI and Machine Learning in Digital Marketing
- Voice Search Optimization and Voice Assistants
- Blockchain Technology in Digital Advertising
- Chatbots and Conversational Marketing
- Future Trends: Virtual Reality (VR), Augmented Reality (AR), Programmatic Advertising

FAQ’S of Digital Marketing in Kolkata

Course & Content

The SEO course at Skillfloor Kolkata includes comprehensive topics such as keyword research, on-page optimization (including meta tags, headings, and content), off-page SEO (link building and outreach), technical SEO (website audits and site speed), and SEO tools (Google Analytics and Search Console). The course aims to equip students with the skills needed to improve website visibility and rankings.

Skillfloor Kolkata offers a range of digital marketing courses designed to cover various aspects of the field. These include SEO (Search Engine Optimization), PPC (Pay-Per-Click) Advertising, Content Marketing, Social Media Marketing, Email Marketing, and Digital Analytics. Each course is structured to provide both theoretical knowledge and practical skills.

The Content Marketing course at Skillfloor Kolkata focuses on content strategy development, creating engaging content, content distribution methods, and performance analysis. The course covers how to plan content calendars, use various content formats, and measure content effectiveness to drive audience engagement and conversions.

The Email Marketing course at Skillfloor Kolkata includes email campaign design, list management, automation (setting up email sequences), analytics (tracking metrics like open rates and click-through rates), and compliance with regulations such as GDPR. The course aims to teach how to create effective email marketing strategies to boost engagement and conversions.

The PPC Advertising course at Skillfloor Kolkata covers key areas such as campaign creation and management, ad copywriting, bid strategies, performance tracking, and optimization techniques. Students learn how to run effective PPC campaigns on platforms like Google Ads and social media, aiming to maximize return on investment (ROI).

Course Fee & Payments

The fee for the Digital Marketing Course at Skillfloor Kolkota is ?9,900. This fee covers all course materials, access to digital tools, and the certification provided upon course completion.

Yes, Skillfloor Kolkata is offering 75% discount on their courses. an excellent opportunity to access top-quality training at a significantly reduced rate. Whether you’re looking to advance your skills in digital marketing, SEO, PPC, or other areas, this substantial discount allows you to invest in your education and career growth while saving considerably. Don’t miss out on this chance to elevate your expertise with Skillfloor Kolkata’s comprehensive courses at an unbeatable price.

Yes, Skillfloor Kolkata provides the option to pay course fees in installments. This flexible payment plan allows students to manage their finances more easily. To set up an installment plan, contact the admissions office to discuss the available options and terms.

Skillfloor Kolkata accepts a variety of payment methods for course fees, including credit and debit cards, bank transfers, and online payment platforms. They may also accept cash payments at their office. For the most convenient payment method, refer to their website or contact the admissions team.

No, there are no additional costs beyond the course fee at Skillfloor Kolkata, The fee covers all aspects of the course, including learning materials, access to necessary digital tools, and certification upon completion. There are no hidden charges, ensuring a clear and straightforward pricing structure.

Location & Batches

At the Bangla Bazar location, Skillfloor Kolkata offers flexible batch timings to accommodate various schedules. Students can typically choose from morning, afternoon, and evening batches on weekdays, as well as weekend batches. For specific timings, it’s best to contact the Bangla Bazar center directly or visit their website.

Yes, Skillfloor Kolkata’s LDA Colony location offers weekend batches in addition to weekday classes. This option is ideal for working professionals and students with other commitments. For details on weekend batch timings, contact the LDA Colony center directly.

New batches at Skillfloor kolkata typically start every month. This regular schedule ensures that you have frequent opportunities to join and begin your training in various digital marketing courses, allowing you to choose a batch that fits your availability and career goals. For the most accurate and up-to-date information, it’s a good idea to check directly with Skillfloor kolkata or visit their website.

At the Ashiyana location, Skillfloor Kolkata maintains manageable batch sizes to ensure personalized attention and effective learning. The exact number of students per batch may vary, but the institute focuses on keeping class sizes small to provide a high-quality learning experience. For specific batch sizes, contact the Ashiyana center.

Yes, Skillfloor Kolkata generally allows students to switch batches if their schedules change, subject to availability. If you need to change your batch, it’s advisable to inform the admissions team as soon as possible to facilitate a smooth transition to a new batch.

The LDA Colony location offers both part-time and full-time batch options to cater to different needs. Part-time batches are suitable for those who are working or have other commitments, while full-time batches are designed for students who can dedicate more time to their studies. For specific enrollment options and availability, contact the LDA Colony center.

The LDA Colony location offers both part-time and full-time batch options to cater to different needs. Part-time batches are suitable for those who are working or have other commitments, while full-time batches are designed for students who can dedicate more time to their studies. For specific enrollment options and availability, contact the LDA Colony center.

General & Careers

Enrolling in a course at Skillfloor Kolkata provides several benefits, including access to a well-structured curriculum developed by industry experts, hands-on training with real-world projects, and modern learning facilities. Students also benefit from flexible course schedules and personalized attention, which enhances their learning experience and helps them build practical skills applicable to the digital marketing field.

Skillfloor Kolkata offers comprehensive career support to help students advance their careers. This includes personalized career counseling, resume writing assistance, interview preparation, and job placement services. The institute also provides networking opportunities with industry professionals and potential employers to enhance students' job prospects.

Graduates from Skillfloor Kolkata are prepared for various roles in the digital marketing field, including SEO Specialist, PPC Manager, Content Marketer, Social Media Manager, and Digital Marketing Analyst. The skills and knowledge gained from the courses enable students to work across different industries and organizations.

Yes, Skillfloor Kolkata collaborates with companies to offer internship opportunities for students. These internships provide practical experience and a chance to apply learned skills in real-world settings. Internships also help students build professional networks and improve their employability.

Skillfloor Kolkata provides a range of career services, including job placement assistance, career coaching, and support with job searches. The institute helps students prepare for interviews, develop effective resumes, and connect with potential employers through job fairs and industry networking events.

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24, Mother Teresa Sarani, Park Street area,
Kolkata, West Bengal 700016

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