Overview of Digital Marketing Course in Johannesburg

Skillfloor offers top digital marketing courses in Johannesburg to help you succeed online. Whether you’re just starting or looking to improve your skills, our courses are designed to meet your needs. You'll begin with the basics of digital marketing, then learn about search engine optimization (SEO), including keyword research and techniques for on-page and off-page SEO. Our program also covers content marketing, social media marketing on platforms like Facebook, Instagram, LinkedIn, and Twitter, and pay-per-click (PPC) advertising focusing on Google Ads and other platforms. You'll also learn about email marketing, web analytics to track and improve your campaigns, and mobile marketing strategies for reaching customers through apps and mobile-friendly sites.

 

At Skillfloor, we have experienced instructors, hands-on training with real projects, and flexible class schedules, including weekend and evening options. You’ll receive a certification when you finish. Our strong curriculum and expert teachers make Skillfloor a top choice for digital marketing education in Johannesburg, with classes available at various locations throughout the city to fit your schedule.

digital marketing course with placement assitance
Certified SEO Professional

₹60,000

₹14,900

Next Batch Starts on 4th Aug'25 11 seats left

Course Duration

2

Internship

Yes

Live Training

Yes

Career Assistance

Yes

Check your Digital Marketing Eligibility

Academic Partners & International Accreditations

accreditation desktop image accreditation mobile image
Skillfloor  Course highlights Skillfloor  Course highlights

Hurry Up!

Limited seats call us now for amazing discounts on digital maketing course

I'm Interested



+91

By providing your contact details, you agree to our Privacy Policy

Key Highlights of Our Digital Marketing Training in Johannesburg

  • Expert Faculty: Learn from professionals who have lots of experience in digital marketing.

  • Mobile Marketing: Find out how to reach people through mobile-friendly websites and targeted ads on smartphones.

  • Creating Engaging Videos: Learn how to make interesting videos that grab people's attention and make them excited about your products or services.

  • Networking Opportunities: Meet other students and industry experts to grow your professional connections.

  • Boosting E-Commerce Sales: Learn tips to improve your online store, attract more customers, and increase sales.

  • Certification: Get a certificate when you complete the course, showing employers you have the skills they want.

  • Hands-On Projects: Work on real projects to gain practical experience and apply what you’ve learned.

  • Partnering with Influencers: Discover how to work with popular online personalities to promote your brand.

  • Understanding Analytics: Learn how to use tools to track and measure how well your online campaigns are doing so you can keep improving.

  • Keeping Up with Trends: Stay updated on the latest digital marketing trends, like voice search and artificial intelligence (AI), to keep your skills up-to-date.

Skillfloor Course Training Process
Skillfloor Course Training Process

Digital Marketing Certification in Johannesburg

Completing the Digital Marketing Course in Johannesburg, along with earning the IIDMC certification, equips you with essential skills for the modern marketing environment. This certification is a testament to your proficiency in SEO, social media marketing, content strategy, and analytics. It demonstrates your ability to develop and execute effective marketing campaigns, analyze data for strategic insights, and leverage various digital platforms to drive business growth. Whether you're looking to advance your career, transition into a marketing role, or enhance your business's online presence, the IIDMC certification validates your expertise and commitment to staying current in the ever-evolving digital marketing field.

Skillfloor-Certificate Skillfloor-Certificate

Internship Certificate

internship certificate

Internships are a cornerstone of our course. Students gain real-world project experience that bridges classroom learning and on-the-job requirements. You’ll apply skills on live campaigns for local businesses or startups under expert guidance, which builds confidence and a professional portfolio. This hands-on training isn’t just theoretical – it makes you job-ready. In fact, SkillFloor’s graduates receive an Internship Experience Letter upon completion, which “proves your hands-on experience” and makes your resume stand out to employers. Such practical exposure increases employability: industry insights confirm that internships significantly boost job prospects and skill mastery. By the end of the course, you’ll have both the practical know-how and a certification-backed credential that demonstrates your applied experience to recruiters. As part of the program, you will receive an Internship Completion Certificate (sometimes called an internship experience letter). This document, provided by our training partners (e.g. EFLOT), formally attests to your hands-on training. It states that you successfully completed live projects and training under supervision.

Digital Marketing Tools Covered

tools_coveredtools_covered tools_covered_min

Top 10 Reasons to Choose Digital Marketing Training in Johannesburg

  1. Lifetime Access: Keep access to course materials and updates to stay current and continue learning.

  2. Hands-On Experience: Work on real projects and case studies to gain practical experience and tackle real-world challenges.

  3. Career Advancement: Boost your job prospects with a certificate that is recognized by top employers.

  4. Networking Opportunities: Connect with industry experts and fellow students to expand your professional network and explore new career options.

  5. Expert Faculty: Learn from experienced professionals who have real-world knowledge in digital marketing.

  6. Personalized Support: Receive tailored guidance and feedback from instructors to enhance your learning experience.

  7. Interactive Learning: Engage in workshops, group discussions, and hands-on activities to better understand key concepts.

  8. Flexible Learning: Choose between online and in-person classes to fit your schedule and learning preferences.

  9. Industry-Relevant Curriculum: Stay updated with the latest digital marketing trends and tools through regularly updated course content.

  10. Internship Opportunities: Build your portfolio and gain practical experience through internships that apply your classroom knowledge.

Upcoming Digital Marketing Online Training

online

Certified SEO professional

04-Aug-2025 | 08:30 PM - 10:00 PM IST

₹60,000₹14,900

*valid till August 4, 2025

online

Social Media Marketing Course Online

11-Aug-2025 | 08:30 PM - 10:00 PM IST

₹60,000₹14,900

*valid till August 11, 2025

online

Performance Marketing Course online

14-Aug-2025 | 08:30 PM - 10:00 PM IST

₹60,000₹14,900

*valid till August 14, 2025

Schedule a Free Demo


+91

By providing your contact details, you agree to our Privacy Policy

Call us or WhatsApp +9179969 69995

Why Choose SKILLFLOOR for Digital Marketing in Johannesburg?

Why Course Training in Skillfloor

Most Advanced Digital Marketing Course in Johannesburg, India

  • Additional assignments of over 100+ hours
  • Live Free Webinars
  • Resume and LinkedIn Review Sessions
  • Lifetime LMS Access
  • Job Placements in Digital Marketing Fields
  • Complimentary Courses
  • Unlimited Mock Interview and Quiz Session
  • Hands-on experience in a live project
  • Offline Hiring Events

Certified Digital Marketing Professional

Program Cost

₹70,000

₹29,900

Syllabus

  • Core Concepts of Digital Marketing
  • Digital vs. Traditional Marketing Approaches
  • Evolution of Consumer Behavior Online
  • Overview of Digital Channels and Platforms
  • Benefits and Scope of Digital Marketing

  • Domain, Hosting & Website Fundamentals
  • UI/UX Principles for Marketing Sites
  • CMS Platforms Overview (WordPress, Webflow)
  • Conversion-Focused Design
  • Technical SEO and Website Optimization

  • SEO Fundamentals and Algorithm Basics
  • On-Page SEO: Meta Tags, Content, Structure
  • Off-Page SEO: Backlinks, Social Authority
  • Local SEO & Mobile SEO Best Practices
  • SEO Tools: Google Search Console, Ahrefs, SEMrush

  • Google Ads: Search, Display, and Video Campaigns
  • Bing Ads & Alternative Paid Platforms
  • Keyword Strategy and Match Types
  • Ad Copywriting and Creative Testing
  • CPC, CPA, ROAS Metrics and Campaign Optimization

  • Platforms: Facebook, Instagram, LinkedIn, Twitter
  • Social Content Planning and Publishing
  • Paid Campaign Setup (Meta Ads, LinkedIn Ads)
  • Influencer Collaborations and Brand Outreach
  • Social Analytics, Pixel Tracking, and ROI

  • Email Marketing Funnel and Lifecycle
  • Segmentation, Triggers, and Automation Sequences
  • Writing Emails That Convert
  • Tools: Mailchimp, Brevo (Sendinblue), ConvertKit
  • Metrics: Open Rate, CTR, Bounce, Deliverability

  • Building a Content Marketing Plan
  • Formats: Blogs, Infographics, Reels, Videos
  • SEO Content Strategy & Pillar Pages
  • Content Distribution: Organic & Paid Channels
  • Content Tools: HubSpot, Canva, BuzzSumo

  • Introduction to AI in Digital Campaigns
  • Tools for AI-Powered Content, Ad Copy, and Design
  • Machine Learning Models in Consumer Targeting
  • Predictive Analytics and Smart Segmentation
  • Chatbots, Automation, and Conversational AI

  • Marketing Analytics Basics and Terminology
  • Google Analytics 4: Setup and Reporting
  • Conversion Tracking and Attribution Models
  • Campaign Performance Dashboards
  • UTM Parameters, Funnels, and Goal Optimization

  • Understanding Consumer Behavior through Data
  • Excel for Marketing Data Handling
  • Insights from Social and Web Analytics
  • A/B Testing and CRO Fundamentals
  • Market Research and Competitor Analysis

  • Mobile Marketing Strategy and Targeting
  • SMS, In-App Ads, Push Notifications
  • Mobile Site Optimization & AMP
  • App Store Optimization (ASO)
  • Mobile User Behavior Analytics

  • Integrated Campaign Planning
  • Budgeting, KPIs, and ROI Tracking
  • Real Campaign Case Studies
  • Resume Building and Portfolio Preparation
  • Certifications: Google Ads, Meta, HubSpot
  • Internship and Placement Support

Digital Marketing Training and Workshop

Hear from Our Learners: Digital Marketing Course Reviews

Related Digital Marketing Courses

Recent Posts